A man wearing glasses and a light blue patterned shirt with a gold check mark logo, adjusting his watch on his left wrist, looking into the camera.

Short-form video that makes technical products feel obvious.

I create workflow-transformation UGC for AI, SaaS, fintech, and productivity brands. My content turns product features into human stories: the customer problem, the product’s role in the workflow, and the outcome the viewer can understand.

What these videos prove

Each video below is more than a post. It is a test of hook, tension, workflow clarity, and audience response.

For brand work, these formats can be adapted into product walkthroughs, founder-led ads, customer pain-point videos, and short-form case studies.

I'm Bad at This. So I Stopped Trying.

Result:
1.6K views · 4 days · 100x+ outlier on YouTube

Video Intent:
Use vulnerability as the hook to name a common creator/operator frustration: trying harder at the wrong system instead of changing the workflow.

Brand Use Case:
Works for SaaS, AI, and productivity brands that help users move from repeated failure to a better operating system. This format is useful for top-of-funnel content because it makes the customer feel understood before the product appears.

This AI disagrees with me

Result:
1,400+ views

Video Intent:
Create curiosity around AI that challenges the user instead of simply validating their first idea.

Brand Use Case:
Works for AI, research, and productivity brands that want to show critical thinking, better decision-making, or higher-quality output as the product value.

How I Track Options Trades with Notion

Result:
1,100+ YouTube views · 19 TikTok comments

Video Intent:
Show a real personal workflow inside Notion: turning scattered trade notes into a structured tracking and review system.

Brand Use Case:
Works for productivity, fintech, and SaaS brands that need to show how their product fits into a specific user’s daily operating system. This format translates well into “how I use [tool] to manage [workflow]” content.

Most AI Tools Just Agree With You.

Result:
1.5K views · 100x+ outlier · Cross-platform on YouTube, TikTok, and Instagram

Video Intent:
Challenge a common AI pain point: tools that generate agreeable output instead of useful pushback.

Brand Use Case:
Works for AI brands that want to position their product as a thinking partner, research assistant, QA layer, or decision-support tool instead of just another chatbot.